Strategize - Strategic design workshop


Strategic design workshop


In Person Design Workshop

Design workshops are an opportunity for collaboration between teams to spark innovation, foster a user-centric mindset, and work together towards a common goal.

Our designers meet with your team either in person or remote to do a deep dive into your business, vision, and problems. We untangle problems by going through a series of group discussions.  At the end, you’ll have an actionable, fresh perspective and roadmap to tackle a pressing problem.


  • 1-3 Full Days in Person (or Remote)
  • 2 Designers & Your Team


  • Design Blueprint
Strategize Topics Covered

Topics Covered

  • Business Model
  • Company & Product Vision
  • Success Metrics
  • Personas & User Journeys
  • Business & Product Problems
  • Tools & Tech
  • Growth Opportunities
  • Competitors
  • Features & Backburner
Strategize is Perfect For

Perfect For

  • New apps with complex workflows
  • "First to market" products
  • Apps in technical or specialized areas (such as pharmaceuticals or healthcare)
  • Larger scoped projects and engagements (3+ months)


Discovery Call

We start with a conversation about your product, business objectives, target users and desired results so we can understand what problems you’re trying to solve.

We'll determine how many days we'll need for the workshop and select a venue. The venue can either be at our offices in downtown Raleigh or we can travel to meet your team. It should be a dedicated space (generally a conference room) with a large TV or projector and whiteboards for sketching journey maps and sticky notes.

In Person (or Remote) Design Workshop

We'll meet and collaborate with your team in person and dive deep into your business and product. The workshop align our teams on where the product is and helps cast a clear vision and roadmap for where it will go. This sample deck outlines the topics covered.

Depending on the complexity of the product and industry, this can take as many as 1 to 3 full days. While it's possible to run a remote sprint, it's ideal for people to be in the same physical space to curb distractions and keep teams focused.

Generally the more people involved in the workshop, the better. Having decision makers is vital, ideally from various departments (tech, marketing, customer service, finance).

Design Blueprint

The deliverable from our workshop is a Design Blueprint that recaps everything from our workshop. It serves as a reference to guide the vision and strategy for the product moving forward.  It also helps us scope out a timeline and details of our Visualize service.