Maximize - Growth Driven Design

Maximize

Growth Driven Design

Maximize

Growth driven web design

Instinct and intuition only get you so far.  Remove the guesswork and opinion by taking a data-driven, iterative approach to design.

Launch quickly, collect data, then analyze important metrics. Form hypotheses about ways to improve, then test on your live website to make objective, data-driven decisions and iterative improvements.  Continually optimize metrics and grow your business predictably.

EFFORT & TIMELINE

  • MVP website (8-12 weeks)
  • Monthly analysis, testing & iteration

PROJECT DELIVERABLES

  • Pixel Perfect Web Design & Development
  • Data Collection, Analysis & Documentation
  • Monthly Optimization & Improvement
Maximize Benefits

Maximize Benefits

  • Reduce bounce rates, increase time on site, improve conversion rates, grow revenue
  • Data-driven decisions lead to continual, measurable improvement
  • Analyses used to intelligently guide company-wide sales and marketing
  • Objectively measure and track ROI
  • Reduce large, up-front time and costs, investment spread out over time

Perfect For

  • B2B SaaS Websites
  • Custom Ecommerce Websites
  • High Volume/Traffic Websites

OUR PROCESS

1
Strategize & Roadmap

The first step is to learn about your business, your ideal customers, and how we can map an empathetic journey through your website to solve customer problems and address their pain points. We'll evaluate your current website and channels driving traffic, then outline a launch, growth, and optimization roadmap tailored to drive the right types of visitors to your website.

2
MVP Website

The MVP Website will look and perform better than what you have today, but is not your final product. Your MVP Website is a foundation from which you'll start to collect real user data to collect and analyze. Once your MVP website is up, tracking and analytics tools are setup to monitor traffic, observe user behavior, and track conversions.

3
Ongoing Strategy, Testing & Improvement

After the MVP website, we can begin to analyze real world data to identify high impact actions to drive growth. We avoid a set-it and forget-it approach in favor of iterative, ongoing data-driven optimizations through testing and experimentation. These findings are documented and shared with marketing, sales, customer success, etc. to optimize performance throughout the business.

DISCIPLINES

  • UX & UI Design
  • Webflow Website Development
  • Ongoing A/B Testing & Experimentation
  • Conversion Rate Optimization
  • Analytics, Reporting & Insights

MISC DETAILS

  • We specialize in building and managing websites using Webflow. If you're committed to using another CMS, we can hand off pixel-perfect HTML/CSS templates to your team for implementation.
  • Tools we use: Google Analytics, Google Tag Manager, Adobe Analytics, Full Story, HotJar